How to apply White Plus Pure Translucency
Tri-Intensive Brightening Serum

Enhance your skin’s luminosity.

27 sec.

Clarins’ visibly whitening, dark spot-fighting serum promotes an even skin tone and a Lit-from-within luminosity. Use Clarins’ Draining Pressure Method to achieve the brightest results.

  • Target dark spots.
  • Improve skin clarity for a healthy-looking glow.
  • Promote a luminous, bright, even complexion.
  • Clarins +
  • Cup both hands over your face for a moment of pure relaxation.
  • Apply with both hands to distribute the product evenly across your skin.

See beautiful skin come to light

  • 1

    Warm

    Bring the product to skin temperature by warming it between your hands, so that your skin accepts it instantly.
    3 seconds

  • 2

    Apply

    Use the natural weight of your hands to distribute the product evenly over your face and neck.
    8 seconds

  • 3

    Apply pressure

    Use Clarins’ Draining Pressure Method to enhance circulation, revive radiance and promote firmness. Repeat: 3 times on the cheeks. 3 times on the forehead, 5 times on the neck and décolleté.
    16 seconds

    Our Expert’s Tip

    Use the Draining Pressure Method at the right pace: quickly in the morning to kick-start your day; more slowly at night before going to sleep.

    Denise Barthe, International Training Director

    Master the Methods