Beauty FAQ

Skincare Routine
for Men

Guys want great skin, too. Knowing that, in 2002 Clarins launched ClarinsMen—its skincare line specially formulated for men—offering a complete range of targeted, plant-infused skincare products for face, body, and hair. Each is formulated for a man’s specific grooming needs, which are different than the needs of a woman.

For one thing, a man’s skin is about 25% thicker than a woman’s and tends to be oiler—making it more prone to enlarged pores and blackheads. Men who shave deal with razor burn and stubble—and no one escapes the harmful, skin-aging effects of pollution, micro-climates, temperature swings, and UV rays. ClarinsMen’s expert anti-aging formulas factor in everything a man faces each day, to keep his skin hydrated, healthy-looking, and handsome.

01 What is the first step in a man’s skincare routine?

What is the first step in a man’s skincare routine?

Facial cleansing is the essential first step in any grooming routine. This simple action rids skin of impurities, excess oils, and pollutants—clearing the way for the ClarinsMen formulas to follow. Skip the soap—which can strip skin of its natural protective moisture barrier—and reach for ClarinsMen Exfoliating Cleanser. This 2-in-1 creamy exfoliating face wash deeply cleanses, exfoliates, and refreshes.

Next, start the day feeling great with ClarinsMen Shampoo & Shower gel. This invigorating 2-in-1 hair and body wash—with energizing and soothing Bison Grass extract—gently removes sweat, dirt, and debris from head to toe, while conditioning hair with Provitamin B5 (Panthenol). All of that in one time-saving step! It also neutralizes the drying effects of hard water. Finish with a blast of cold water to boost the skin’s microcirculation, which helps eliminate toxins. Follow with a ClarinsMen moisturizer and you’re ready to take on the day.

02 How to deep clean a man’s facial skin?

How to deep clean a man’s facial skin?

Whatever a man’s age or skin type, the best way to maintain clean, clear, healthy-looking skin is to exfoliate once or twice a week. The Clarins Experts recommend giving skin a good scrub with ClarinsMen Exfoliating Cleanser, a 2-in-1 face wash—with natural lava powder and salicylic acid—that works to eliminate embedded impurities, pollutants, sweat, and dead skin cells so pores can breathe. This gentle formula leaves even oily skin types soft, shine-free and refined. Avoid using around eyes and be sure to rinse well to remove every last trace of dirt and debris.

03 What is the gentlest way to shave?

What is the gentlest way to shave?

When it comes to shaving even the toughest beards, ClarinsMen knows the terrain. Our soothing, plant-derived formulas cushion, smooth, and set up a beard for the perfect shave, so that managing your most challenging angles are pure strokes of genius. Why rough it?

For smooth, bump-free skin, exfoliate first with Exfoliating Cleanser to gently release ingrown hairs. Even the most bristly beards find comfort in Shave and Beard Oil, a luxurious lightweight oil—with an aromatic blend of essential oils including Rosemary, Eucalyptus, and Mint—that softens stubble to banish razor burn, while prepping your skin for a close, comfortable, friction-free shave, with no oily residue. Use it alone for a quick shave, or before applying ClarinsMen After Shave Soothing Gel—a gentle, alcohol-free foaming gel that cushions skin for optimal razor glide. Formulated with natural plant extracts of Aloe Vera, Bison Grass, and Chinese Galanga, this energizing formula helps protect skin from nicks, cuts, and irritations, and is suitable for all skin types and beard textures. The perfect duo for head hair, too.

04 Why are after shave products important?

Why are after shave products important?

After shaving, rinse with cool water to tone the skin. Next, use after shave formulas that refresh and protect even the most sensitive skin types.

An invigorating splash of After Shave Energizer—formulated with natural plant extracts of Purslane, Centella, and Blue Alpine Thistle—reduces irritations, leaving skin soft, refreshed, and incredibly comfortable. Or opt for After Shave Soothing Toner, a non-oily, alcohol-free after shave balm—with soothing Shea Butter and Marula oil—that soothes razor burn and promotes the healing of minor nicks and cuts. Soft and well-nourished, your skin is ready for moisturizer.

05 Which ClarinsMen moisturizer is right for you?

Which ClarinsMen moisturizer is right for you?

ClarinsMen has a moisturizer for every skin type and concern—in refreshing textures your skin will love: creams, balms, and gels.

Each plant-based formula keeps pace with an active lifestyle, and seasonal changes. These super-hydrating products contain our proprietary ClarinsMen Complex—to help protect your skin from daily stressors, including the drying effects of hard water, air conditioning, heating, and indoor and outdoor pollutants. ClarinsMen’s exclusive Hydra-Resist Phyto Complex—a blend of deeply hydrating Organic Houseleek and Organic Leaf of Life extracts—helps boost the skin’s natural hydration process, so it feels moist and comfortable, even in the face of climatic extremes.

Super Moisture Gel's cooling, mattifying, lightweight texture contains zinc to take down shine. Bison Grass and Gymnema extracts tone, energize, and soothe skin after shaving.

Super Moisture Balm—with Organic Sesame oil, Bison Grass, and Gymnema extracts—delivers a powerful dose of moisture to help skin rebound from extreme sports, cold weather, and a rough shave. A formula so intensely hydrating, it was tested by divers under arctic conditions.

06 What is the best anti-aging skincare routine for men?

What is the best anti-aging skincare routine for men?

Over time, a man’s skin loses its firmness and elasticity.

That’s when fine lines and wrinkles set in. ClarinsMen has targeted anti-wrinkle anti-aging treatments to apply morning and night to visibly reduce signs of aging.

Double Serum—Clarins' #1 bestselling anti-aging serum—is not just for women. It contains 21 potent plant extracts—including age-defying Turmeric—that visibly firm, smooth, reduce wrinkles, and minimize the look of pores. A great way to kick off any skincare routine.

ClarinsMen Line-Control Cream—an energizing moisture treatment with Bison Grass extract—is a powerful anti-aging formula that visibly firms and smoothes deep lines and wrinkles on face and neck, while noticeably tightening sagging skin around the chin. Finish your skincare routine with ClarinsMen Line-Control Eye Balm—with Maritime Pine—to target puffiness, dark circles, and crows feet.

07 Why did ClarinsMen develop energizing moisture care?

Why did ClarinsMen develop energizing moisture care?

Clarins has expanded its range of men’s skincare with the creation of the ClarinsMen Energy expert line—treatments that target the effects of aging on a man’s face.

Men have 25% thicker skin than women, and it is coursing with male hormones—including testosterone—which expend more energy than a woman’s skin. Clarins Research has proven that an intensely stressful lifestyle adversely impacts the skin’s mitochondria—the energy generators that enable skin cells to function at their peak—resulting in loss of firmness, wrinkles, and signs of fatigue.

For women’s skin, which doesn’t have the same energy requirements, Clarins created Extra-Firming Energy to visibly firm and boost radiance, for a smooth, even complexion.

08 How have the ClarinsMen energy experts advanced men's skincare?

How have the ClarinsMen energy experts advanced men's skincare?

By discovering that oxidative stress due to an intense lifestyle—a packed schedule, lunch on the run, jet lag, fatigue, and lack of sleep—throws the mitochondria’s energy production into low gear, the Clarins Laboratories were able to create next generation skincare that delivers the shot of energy a man’s skin needs to recharge its batteries from age 20 on—an easy and effective way to visibly reduce signs of fatigue, dark circles, and under eye bags.

09 What powers ClarinsMen energizing skincare formulas?

What powers ClarinsMen energizing skincare formulas?

ClarinsMen’s Energizing Gel and Energizing Eye Gel are enriched with G-RED Complex—a powerhouse blend of Organic Red Ginseng, Bison Grass, and Gymnema extracts—to deliver a vital shot of energy to a man’s skin, increasing its resistance to all types of stress.

Organic Red Ginseng, used for thousands of years in traditional Chinese medicine, helps produce energy within the skin—even under extreme lifestyle conditions. Gymnema extract, a very popular herb used in Aryuvedic holistic medicine, helps kick-start the synthesis of ATP, the energy molecule cells need to perform efficiently. Together, these ingredients make a potent cocktail that fuels the skin’s energy. Clarins’ proprietary Anti-Pollution Complex helps protect skin from harsh environmental influences, indoors and out. The invigorating, invisible, non-greasy textures leave the skin on face and around eyes moisture-refreshed, smooth, and relaxed.

10 What are the skincare benefits of Organic Red Ginseng?

What are the skincare benefits of Organic Red Ginseng?

Not as well known, and less frequently used in cosmetics than White Ginseng, the root of Organic Red Ginseng has the same energizing properties but is more potent. Throughout the world, Ginseng is referred to by many names: Flower of Life, Root of Heaven, and Root of Immortality. It is an adaptogen herb, meaning that it helps the body adapt to emotional and physical stress. A staple in traditional Chinese medicine, Ginseng has the ability to boost vital energy, and is valued for its invigorating properties.


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